Sell on a store that's yours.

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Give Amazon and Walmart a brand they can verify.

Amazon checks the brand's website when you apply for Brand Registry. Walmart asks for a history of online sales before it approves a seller. Your store gives them both.

  • A live store on the brand's own domain
  • An order history from the store's customers
  • Amazon's brand tools after registration: A+ Content, a Brand Store and listing protection

Tell the story behind your products.

Show where the products come from, who makes them and how. A product's story can change what people are willing to pay for it.

  • Story, process and materials pages
  • Process videos and photo galleries
  • Product pages that link to the story behind them

Take custom orders on your store.

Shoppers personalize a product on its page, see a preview and the price, and pay at checkout. You receive the order with the design.

  • Engraving, embroidery and initials
  • Uploads of the shopper's own artwork
  • Prices that update with the options chosen

Track sales by customer across your store and marketplaces.

Store customers and wholesale buyers have their own records. Repeat-buyer figures from the marketplaces sit next to them.

  • Orders, total spent and last order by customer
  • Repeat buyers and repeat revenue by marketplace
  • Top customers by total spent

Get more sales from the same ad budget.

AI compares the return on campaigns across ad platforms and suggests where to move budget. A change runs after you approve it.

  • Revenue per ad dollar by campaign
  • Suggested budget moves with the expected sales
  • Budget changes sent to the ad platforms

Add custom features such as a gift box builder or a wholesale portal.

Our team builds the features your brand needs. They sit in the store builder next to 34 standard components.

  • Gift box and bundle builders
  • Wholesale order forms and price lists
  • Product configurators and quote requests

Move products from Etsy, Amazon or Shopify into your own catalog.

The catalog keeps photos, listing details and prices. Your store and marketplaces update from it.

  • Products and their variants
  • Reviews from Etsy
  • Listings matched to products by SKU

Questions

How is this different from Shopify?

On Shopify, a store starts from a template. Two free templates, Dawn and Horizon, run on about 23% of Shopify stores. Features such as reviews, marketplace sync, custom orders and bookkeeping come from separate apps. Many of these apps have a monthly subscription and their own support. Changes the template doesn't allow need a developer. datathere commerce has marketplaces, reviews, orders, shipping, finance, profit by channel and AI campaign management built in. Your store is designed around the brand without template limits, with custom features such as custom orders.

Which marketplaces can I sell on, and how do they stay in sync?

You can sell on Amazon, Etsy, Walmart, eBay, Target, Home Depot, TikTok Shop, Faire and Google Shopping. Our team builds connectors for other marketplaces. Listings stay in sync with the photos, details, prices and inventory in datathere commerce.

What comes over from my current store?

We bring over products with their photos, variants and listing details from Etsy, Amazon, Shopify and other retailers. Etsy reviews come with them.

Can I use my own domain?

Yes. The store runs on your own domain, such as yourbrand.com. Amazon Brand Registry doesn't accept store builder addresses such as myshopify.com.

How do payments work?

We partner with Stripe for checkout and payments. Sales are paid out to your Stripe account.

Fees on a sale
Stripe fees2.9% + 30¢
Shopify fees, Basic plan with Shopify Payments2.9% + 30¢. Another payment provider adds a 2% transaction fee.
Etsy fees6.5% transaction fee, 3% + 25¢ payment processing and a 20¢ listing fee. Offsite Ads add 12% or 15%.
Amazon fees15% referral fee in most categories

US rates published by Stripe, Shopify, Etsy and Amazon, November 2026.

Contact our team

Contact our team